Digital Marketing Services

This is the situation we are living during last couple of years: You go to Linkedin and you will find the traditional Marketing companies hiring a good bunch of UX specialists, developers, mobile architects, sdlc project managers… IT companies are acquiring marketing agencies, and adding new practice to their consulting portfolio. Big corporations are defining … Read more

Why Strategy matters, capabilities-driven Strategy

I found this series of 3 videos in Strategy& (just 16 minutes) Part 1: Why strategy matters, Part 2: Take your strategy from paper to pavement, Part 3: Transform your company and your industry. This launched me to look for Capabilities-Driven Strategy: It’s June, I finished the book, I liked the examples and the differentiation … Read more