![\"conversion-funnel\"](\"http:\/\/joapen.com\/blog\/wp-content\/uploads\/2014\/06\/conversion-funnel.png\")
<\/a>Only 0,54% of the visits do a purchase, and this is today, that % is decreasing every day.<\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":"
This is the torture machine that punishes me: Only 0,54% of the visits do a purchase, and this is today, that % is decreasing every day. <\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[],"class_list":["post-1633","post","type-post","status-publish","format-standard","hentry","category-digital-marketing"],"yoast_head":"\n
Fighting against the funnel -<\/title>\n<meta name=\"description\" content=\"This is the torture machine that punishes me: Only 0,54% of the visits do a purchase, and this is today, that % is decreasing every day. - joapen projects\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fighting against the funnel -\" \/>\n<meta property=\"og:description\" content=\"This is the torture machine that punishes me: Only 0,54% of the visits do a purchase, and this is today, that % is decreasing every day. - joapen projects\" \/>\n<meta property=\"og:url\" content=\"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/\" \/>\n<meta property=\"og:site_name\" content=\"joapen projects\" \/>\n<meta property=\"article:published_time\" content=\"2014-07-05T11:13:44+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/joapen.com\/blog\/wp-content\/uploads\/2014\/06\/conversion-funnel.png\" \/>\n<meta name=\"author\" content=\"joapen\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"joapen\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/\"},\"author\":{\"name\":\"joapen\",\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/#\\\/schema\\\/person\\\/23919df2312175fe9c4609203595b217\"},\"headline\":\"Fighting against the funnel\",\"datePublished\":\"2014-07-05T11:13:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/\"},\"wordCount\":29,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/#\\\/schema\\\/person\\\/23919df2312175fe9c4609203595b217\"},\"image\":{\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/joapen.com\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/06\\\/conversion-funnel.png\",\"articleSection\":[\"Digital Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/\",\"url\":\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/\",\"name\":\"Fighting against the funnel -\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/joapen.com\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/06\\\/conversion-funnel.png\",\"datePublished\":\"2014-07-05T11:13:44+00:00\",\"description\":\"This is the torture machine that punishes me: Only 0,54% of the visits do a purchase, and this is today, that % is decreasing every day. - joapen projects\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/#primaryimage\",\"url\":\"https:\\\/\\\/joapen.com\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/06\\\/conversion-funnel.png\",\"contentUrl\":\"https:\\\/\\\/joapen.com\\\/blog\\\/wp-content\\\/uploads\\\/2014\\\/06\\\/conversion-funnel.png\",\"width\":350,\"height\":372},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/2014\\\/07\\\/05\\\/fighting-against-the-funnel\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/joapen.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Fighting against the funnel\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/joapen.com\\\/blog\\\/\",\"name\":\"joapen projects\",\"description\":\"Just a place to write\",\"publisher\":{\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/#\\\/schema\\\/person\\\/23919df2312175fe9c4609203595b217\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/joapen.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/#\\\/schema\\\/person\\\/23919df2312175fe9c4609203595b217\",\"name\":\"joapen\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/joapen-mini.jpeg\",\"url\":\"https:\\\/\\\/joapen.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/joapen-mini.jpeg\",\"contentUrl\":\"https:\\\/\\\/joapen.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/joapen-mini.jpeg\",\"width\":400,\"height\":400,\"caption\":\"joapen\"},\"logo\":{\"@id\":\"https:\\\/\\\/joapen.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/joapen-mini.jpeg\"},\"sameAs\":[\"http:\\\/\\\/www.joapen.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Fighting against the funnel -","description":"This is the torture machine that punishes me: Only 0,54% of the visits do a purchase, and this is today, that % is decreasing every day. - joapen projects","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/","og_locale":"en_US","og_type":"article","og_title":"Fighting against the funnel -","og_description":"This is the torture machine that punishes me: Only 0,54% of the visits do a purchase, and this is today, that % is decreasing every day. - joapen projects","og_url":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/","og_site_name":"joapen projects","article_published_time":"2014-07-05T11:13:44+00:00","og_image":[{"url":"http:\/\/joapen.com\/blog\/wp-content\/uploads\/2014\/06\/conversion-funnel.png","type":"","width":"","height":""}],"author":"joapen","twitter_misc":{"Written by":"joapen"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/#article","isPartOf":{"@id":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/"},"author":{"name":"joapen","@id":"https:\/\/joapen.com\/blog\/#\/schema\/person\/23919df2312175fe9c4609203595b217"},"headline":"Fighting against the funnel","datePublished":"2014-07-05T11:13:44+00:00","mainEntityOfPage":{"@id":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/"},"wordCount":29,"commentCount":0,"publisher":{"@id":"https:\/\/joapen.com\/blog\/#\/schema\/person\/23919df2312175fe9c4609203595b217"},"image":{"@id":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/#primaryimage"},"thumbnailUrl":"http:\/\/joapen.com\/blog\/wp-content\/uploads\/2014\/06\/conversion-funnel.png","articleSection":["Digital Marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/","url":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/","name":"Fighting against the funnel -","isPartOf":{"@id":"https:\/\/joapen.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/#primaryimage"},"image":{"@id":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/#primaryimage"},"thumbnailUrl":"http:\/\/joapen.com\/blog\/wp-content\/uploads\/2014\/06\/conversion-funnel.png","datePublished":"2014-07-05T11:13:44+00:00","description":"This is the torture machine that punishes me: Only 0,54% of the visits do a purchase, and this is today, that % is decreasing every day. - joapen projects","breadcrumb":{"@id":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/#primaryimage","url":"https:\/\/joapen.com\/blog\/wp-content\/uploads\/2014\/06\/conversion-funnel.png","contentUrl":"https:\/\/joapen.com\/blog\/wp-content\/uploads\/2014\/06\/conversion-funnel.png","width":350,"height":372},{"@type":"BreadcrumbList","@id":"https:\/\/joapen.com\/blog\/2014\/07\/05\/fighting-against-the-funnel\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/joapen.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Fighting against the funnel"}]},{"@type":"WebSite","@id":"https:\/\/joapen.com\/blog\/#website","url":"https:\/\/joapen.com\/blog\/","name":"joapen projects","description":"Just a place to write","publisher":{"@id":"https:\/\/joapen.com\/blog\/#\/schema\/person\/23919df2312175fe9c4609203595b217"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/joapen.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Person","Organization"],"@id":"https:\/\/joapen.com\/blog\/#\/schema\/person\/23919df2312175fe9c4609203595b217","name":"joapen","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/joapen.com\/blog\/wp-content\/uploads\/2021\/04\/joapen-mini.jpeg","url":"https:\/\/joapen.com\/blog\/wp-content\/uploads\/2021\/04\/joapen-mini.jpeg","contentUrl":"https:\/\/joapen.com\/blog\/wp-content\/uploads\/2021\/04\/joapen-mini.jpeg","width":400,"height":400,"caption":"joapen"},"logo":{"@id":"https:\/\/joapen.com\/blog\/wp-content\/uploads\/2021\/04\/joapen-mini.jpeg"},"sameAs":["http:\/\/www.joapen.com"]}]}},"_links":{"self":[{"href":"https:\/\/joapen.com\/blog\/wp-json\/wp\/v2\/posts\/1633","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/joapen.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/joapen.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/joapen.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/joapen.com\/blog\/wp-json\/wp\/v2\/comments?post=1633"}],"version-history":[{"count":1,"href":"https:\/\/joapen.com\/blog\/wp-json\/wp\/v2\/posts\/1633\/revisions"}],"predecessor-version":[{"id":1635,"href":"https:\/\/joapen.com\/blog\/wp-json\/wp\/v2\/posts\/1633\/revisions\/1635"}],"wp:attachment":[{"href":"https:\/\/joapen.com\/blog\/wp-json\/wp\/v2\/media?parent=1633"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/joapen.com\/blog\/wp-json\/wp\/v2\/categories?post=1633"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/joapen.com\/blog\/wp-json\/wp\/v2\/tags?post=1633"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}