I have been working on a value proposition for a major deal where the customer is looking for a technological partner that enables them to unblock a set of challenges they are having on their data centers.
The customer’s main pain points are highlighted in red, the links between assets are drawn in blue, and the green lines shows the expected benefits for a given user.
All the improvements are implemented through a project, and in the business case there are some interim steps before to achieve the expected state.