What is “value”?

Value is a perception, your clients see you by the value you provide, not by the amount of hours you work. I’m not inventing the wheel but I have repeated this basic statement more than I thought.

Look at the things you do from the “value” point of view, in short term you will deliver a better work, in long term it will enable you to model a reputation (that is a long term perception).

Concrete the terms on the abstract concept of “value”: when you save your clients time, when you make your clients to earn more money, when you reduce the risk your client faces, when you teach them; you are providing value, your client has a problem and you conduct him to the solution. This perception is built during the journey, once you reach the solution, the journey ends and the experience is evaluated by the customer. It’s About the Journey, not the deliverable.

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