After have read The Undoing Project I was investigating about some of the books published by Amos Tversky and Daniel Kahneman. Finally I found this essay named “Thinking, Fast and Slow”.
This psychology essay goes chapter by chapter decomposing the different ways the mind works, doing it in plain English. Chapters are short and concentrated on an specific aspect and contains very good experiments that helps you to understand the human behavior.
I can see myself reflected on this analysis
I see so many of the things on myself and I see so many of these behaviors reflected on people when I see TV advertisement, when I see people on a supermarket, when I read newspaper, etc.
Nobel Prize in Economics
In 2002 Daniel Kahneman received the Nobel prize in Economics for having integrated insights from psychological research into economic science, especially concerning human judgment and decision-making under uncertainty
Update on October 2017
Now,in 2017 Richard Thaler was awarded with the same prize thanks to his contributions done on behavioural economics.