NBA monetization for Independent broadcasters

In the NBA there are many people trying to monetize this entertainment called NBA. The NBA is a private organization that is built at scale and it continues growing in terms of maturity and popularity; and continues being an innovator in terms of adoption of technologies and new operation models. In this post I would … Read more

NBA TV contract 2025 – 2036

A couple of years ago I wrote about NBA League Pass here. Some months ago it was announced the new group of companies that are going to take over the rights to broadcast the NBA during the next 11 years. The territory is changing dramatically. I have done a summary table to try to understand … Read more

New York Knicks, Building a contender for the 2024 – 2025

In February of 2022, I was experimenting with the NBA Wardley Maps, and I wrote about various concepts I was experimenting while reviewing their team (organization, culture, team…). All can be found here: https://joapen.com/blog/2022/02/01/new-york-knicks-building-to-play-off-2021-2022/ New York Knicks 24-25 This past season they reached the conference semifinals with three key players injured but without a scratch … Read more

San Antonio Spurs

San Antonio Spurs is a NBA franchise that cannot be explained without mentioning his President and Head Coach Gregg Popovich. Since they picked Victor Wembanyama as #1 draft and they just extended Popovich for other 5 years, I think is a good moment to start reviewing how things evolve in this city of Texas. 2023 … Read more

Miami Heat

2022 – 23 Season This is my view of the Miami Heat, they are a strong franchise with a strong culture and committed owners and direction. In 2019-20 they reached the finals, last season the reached conference finals. For this 2022 – 2023 season they are a contender: Since Pat Riley arrived to the franchise … Read more

NBA League Pass evolution

Background and goal The NBA have been building capabilities as organization since its inception. The visualization of the game on TV is one of the biggest sources of revenue to the league, till such point that the salary cap of the teams depends on the main TV contract. League Pass is a streaming service that … Read more

Los Angeles Lakers 2022-23

The Lakers are one of the franchises recognized around the world. Since in the 80s they popularized the “showtime” they are considered a contender by their supporters almost every single year of the league. The reality is quite different in my honest opinion and this season is a good example. Let’s review the map of … Read more

NBA Launchpad

The NBA launched “Launchpad“, a R&D environment for learning and innovate. Right now is focused on a contest for Tech companies that want to compete and be part of NBA. With the purpose of exploring what is going on and innovate on the NBA ecosystem, this contest serves as vehicle for both purposes. Companies participating … Read more

Boston Celtics 2022-23

This is the initial value chain diagram I have built for Boston Celtics. After reaching the finals last season, the expectations for this season is to reach the finals again. They are definitely contenders. For this season they have added: Malcom Brogdom (reduce loses, one of the major issues last season) Danilo Gallinari (veteran). The … Read more