OODA loops in professional basketball

John Boyd is considered by many to be the greatest air combat theorist in history, and he is also the creator of the OODA (observe, guide, decide, act) loop. Boyd argued that if a fighter pilot rigorously goes through the OODA loop faster than his enemy, he will maximize the probability of beating the enemy … Read more

Blue Ocean Strategy: bec/bum

BEC / BUM are concepts extracted from the Blue Ocean Strategy: When should I use it? When you are thinking from a demand-side perspective and want to understand what potentially can come next. Simplified steps: If you are analyzing a competitor, to fulfill this table from its perspective can be also interesting to gain understanding … Read more

Organised Services Operating Model (OSOM)

The Organised Services Operating Model (OSOM) is a template operating model to help organisations adopt a service-based approach. More information here: https://osom.guide/ and here: https://stance.consulting/osom/ For questions related to that, you can be in touch with Steve Purkis: https://twitter.com/spurkis You can use it in any context, It uses Wardley Maps. It digs into the operational … Read more

Playing to Win, by Roger L. Martin

I just finished reading this book. I picked it because I wanted to find a different perspective about strategy and some of the posts I have read in Medium from the author where appealing to me. The strategy approach proposed by Roger Martin has thousand of details and I would like to save these diagrams … Read more

Zalando, a Wardley map about how they play the game

This map is a draft map I did just checking the different web sites Zalando has for different purposes. This company continues evolving and gaining presence in the online retail business in Europe, and to understand the culture, main components, and other features is something I wanted to understand. The map Let’s start with the … Read more