Central Bank Digital Currency competitive analysis

This post starts being a pre-mortem analysis of what’s happening at the end of 2022 with the CBDC of the main economies: China, US and Europe. This map comes from conversations about Twitter and the need to skip the 30% fee imposed by Apple and Google on their App-Stores. The relative position of the components … Read more

Twitter and the common problem of the 30%

In October 2020 I wrote about the payment war in the mobile app ecosystem, where basically a set of companies were fighting against the 2 giants (Apple and Google) about the payments to be done for every payments done from applications managed by their store. Now in 2022, Twitter creates a “check” with an initial … Read more

Virtual mapping conversation about Twitter

John Grant challenge the Wardley Map community to use an architecture diagram shared by E. Musk. The challenge was to Map Twitter’s architecture diagram from different perspectives. To me this is the second time I stop to think about this. In April, when rumors about the Twitter acquisition were spreading through the news, I did … Read more

Computer Assisted Translations Tools (CAT Tools)

Background Professional translation services have evolved from different angles. Many computer assisted programs enable automatic translations of generic texts, but for specific niche such medicine, pharmacy, scientific papers, or any other field, you need to perform a professional translation in other way. Manual translation is something unusual, as there are tools that help the “Translator” … Read more

Creation of Products in Amazon

These lines are written as notes from the book “Working backwards“. It focuses on how the authors described how they build products as Kindle, Fire… You can perfectly tell me: this is done by many companies. And you are right. My point is to represent this process using Wardley Maps and highlight some important aspects … Read more

Amazon, press release process

This is an example of the gameplay press release process, focused on how Amazon does it (basic explanation). During late 2020 we saw in many electronic press that Amazon was launching an online pharmacy and that it has discounts for prime users. For example this one: The reaction? the first reaction has been that companies … Read more

Amazon, sensing engines (ILC: innovation – leverage – commoditize)

This is an example of the gameplay sensing engines, focused on how Amazon does it (basic explanation). ILC comes from “innovation – leverage – commoditize”, Let others to innovate. Use metadata to identify patterns (leverage). Commoditize the “pre-existing act”. This is the map: The summary about the “Amazon, sensing engines” map: Point 1: shaving machine … Read more

Amazon strategy

Background and purpose This post tries to translate some of the elements of Amazon’s strategy into Wardley Map syllabus. The strategy cycle This is the strategy cycle proposed by Simon Wardley, let’s see how Amazon works its own cycles. 1.- Purpose (who we are) Amazon is guided by four principles: Amazon strives to be Earth’s … Read more