Beachhead Strategy

This strategy comes from the military concept beachhead. So business and marketing, have used this metaphor from military strategy to adopt the same approach in their context. The basic steps of this gameplay is: This strategy is particularly popular with startups and new product launches, where there are limited resources and they are trying to … Read more

Lose the habit

The habits you have in a regular basis are there for months. One of the main things that happens during vacations is that you stop some of these habits. It’s a liberating process where you focus on different activities and enjoy different things. Review these habits, think about them, determine new goals, new challenges and … Read more

Nurturing the Relationship

From the book “Career Upgrade Road-map“, one of the chapters talks about the way to nurture the relationship with the people you are targeting. Once you have a meeting with someone, a good rule of thumb is to make the conversation 80% about them and 20% about you. Your goal is to be able to … Read more

10 ideas to organize you EA

This article written by Mckensey is so much useful, read it, do not read my summary; the list below is just for my memories. The summary is, companies do not agree on what is the main focus in Enterprise Architecture (EA) management. Some companies are focused on continually measuring IT performance and adjusting business processes … Read more

USB shortcut virus

I suffered this virus in one of my computers, and I was able to fix it with this command on MS-DOS: Attrib /d /s -r -h -s *.* I need to review my anti-virus….

TCO of use of SalesForce

I have so much questions about the SalesForce TCO. I have search about this topic in the internet and there is not so much about it. The perspective: looking at Portfolio Manager view. The context. The environment we are talking about is a global organization with multiple business units where each one have different use … Read more

Windows patches

A customer called me today to discuss about software alternatives related to future environment for a shop floor solution they have. We reviewed the main requirements and during the conversation we talked about different major environments. Suddenly we did a stop on .NET, and this was what happened. We are running a shop floor solution … Read more