Attribution modeling

To attract new customers through marketing campaigns is more complex thanks to the new channels where consumers reach a brand. This makes the way to reach the consumer to be more complex. The aim of attribution modeling is to understand the influence each advertising impression has on a consumer’s decision to make a purchase decision. … Read more

AWS Vs Office365 1 TB

I am looking for 1 Tera Byte storage solution on the cloud and I started to look for it in AWS and Office365. The surprise have been: the price offered by Microsoft: Microsoft 69€/year. AWS: 30,57$/month.

Ruta por Sierra de Cádiz

Buena ruta ayer sábado con Alfredo por una de las sierras que más me gusta. Unos datos para el recuerdo Benaocaz – Villaluenga: 4.5kms – 1.45h Villaluenga – Circo: 11kms – 2.45h Circo – Casa Dornajo: 1km – 45m Casa Dornajo – Benaocaz: 2.5kms – 1 h Total 18kms en 6 horas.

MVC pattern + DevOps + agile = SaaS developer

This equation is so simple, there are transferable skills that can be used in different platforms. MVC pattern + DevOps + agile = SaaS developer In the market, companies working on SalesForce, ServiceNow, Workday… all of them are looking for developers. You cannot learn how to develop ServiceNow code using the traditional training channels: they … Read more

Sales complaints against the new CRM solution

With SalesForce recently implemented as CRM solution in the organization, I have seen the two major teams complaining about the situation: Business department (sales), argues that the solution itself is not useful, and that it does not cover all sales needs of the sales people. IT organization, argues that the capabilities that exist in the … Read more

Risk Management on programs

Tolerate uncertainty and live with it, understand complexity, ambiguity and live with it, manage all these tensions about what can happen is the main goal of risk management. Projects managing risks in an isolated way is a big risk for the organizations. By this reason the use of a clear risk management framework at program … Read more

Amazon QuickSight

QuickSight is the Business Intelligence solution offered in AWS. Today, I assisted to a presentation webinar where a demo of the solution was done (as usual this was the useful side of the event). A no-brainier solution for all users that requires a BI tool. You can also use data from your own databases. Spice … Read more